Ride the Waves, Own the Experience.
CORE VALUES
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Super Service
- Going above and beyond to exceed the expectations of teammates and clients.
- Supporting and encouraging teammates’ efforts to deliver exceptional service.
Teamwork
- One team united; it’s not about who’s right; it’s about what’s right.
- Communicating honestly, openly and with compassion to foster trust and build strong relationships with teammates, clients and suppliers.
- Creating positive team spirit by supporting teammates’ efforts and working collaboratively to achieve goals.
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Respect
- Treating teammates, clients and suppliers with kindness and respect, because people always remember how we make them feel.
- Taking time to listen and understand others’ points of view, because we genuinely care.
Ownership
- Empowering employees to own their individual roles, and to take the initiative to delight clients.
- Taking pride in our successes; taking responsibility for our failures.
- Apologizing and doing what’s necessary to make things right when we fall short.
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Nurture
- Developing lifetime relationships with teammates, clients, suppliers and our community, because great relationships allow us to accomplish much more than we otherwise could.
- Recognizing and rewarding employees’ outstanding achievements/efforts to delight teammates and clients.
- Nurturing a sense of community around the water, for ourselves and our clients.
- Giving back to community, clients and team members.
Growth
- Continuously striving to do better; our mindset is constant improvement.
- Pursuing growth and learning at all levels and positions.
- Embracing change, realizing the opportunities it presents.
- Recognizing that a profitable company is essential for client and employee satisfaction, long-term growth and security, we protect the financial health of our company by practicing conservative fiscal management.
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Seek Fun
- Because fun and enjoyment are key to enriching lives, we look for opportunities to incorporate this spirit in our work – for ourselves and our clients